The Hook: How to Share Your Brand's Unique Story to Engage Customers, Boost Sales, and Achieve Heartfelt Success

by Richard Krevolin

Book Overview

Corporations can no longer just worship the bottom line. Consumers and customers want to be associated with brands that align with their values. For business success today, your company needs to tell... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 1632650126
• ISBN13: 9781632650122
• Release Date: November 2015
• Publisher: Career Press
• Length: 224 Pages
• Weight: 0.72 lbs.
• Dimensions: 0.5" x 5.9" x 8.9"