The History and Theory of Rhetoric: An Introduction

by James A. Herrick

By tracing the traditional progression of rhetoric from the Greek Sophists to contemporary theorists, this textbook gives students a conceptual framework for evaluating and practicing persuasive writing and speaking in a wide range of settings and in both written and visual media.

The book's expansive historical purview illustrates how persuasive public discourse performs essential social functions and shapes our daily worlds, drawing on...

• Format: Paperback
• Language: English
• ISBN: 0367427346
• ISBN13: 9780367427344
• Release Date: December 2020
• Publisher: Routledge
• Length: 324 Pages
• Weight: 1.45 lbs.
• Dimensions: 0.7" x 7.0" x 10.0"