The Hip Investor: Make Bigger Profits by Building a Better World

By R. Paul Herman

Book Overview

A new breed of investing that combines making more money and making a difference

First there were the "Profiteers," investors who sought to make money regardless of the cost to society. Then came the "Do-Gooders," investors who avoided "bad" companies and supported "good" ones, based on philosophy over financials. Now this book introduces a brand new breed of investor: The HIP Investor.

Written for those who want to profit handsomely while also building a better world, it will help you discover companies that are boosting the bottom line by solving key human needs through innovative products and services-benefiting customers, engaging employees, and delivering sustainable, profitable growth for their investors. That's the Human Impact + Profit, or HIP, approach.

In The HIP Investor, R. Paul Herman-creator of the HIP methodology-introduces a revolutionary system that allows investors to profit and make a positive impact. It values measurable results over policies and philosophies, and shows how higher-performing companies can deliver both human impact and profit for shareholders. This book

Provides a compelling, easy to use "investor tool-kit" so you can quickly "HIP" your portfolio Reveals the three questions you should ask when looking for a company to invest in Illustrates how world problems can be solved for profit by companies and investors making informed decisions

You can make money while making a difference, and The HIP Investor is here to show you how.

• Format: Hardcover
• Language: English
• ISBN: 0470575123
• ISBN13: 9780470575123
• Release Date: April 2010
• Publisher: Wiley
• Length: 352 Pages
• Weight: 1.30 lbs.
• Dimensions: 1.1" x 6.3" x 9.3"