The Hard Road to the Softer Side: Lessons from the Transformation of SEARS

By Charles Madigan and Arthur Martinez

Book Overview

The CEO of Sears describes the company's near destruction in the early 1990s and its transformation back into a profitable enterprise. This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 0812929608
• ISBN13: 9780812929607
• Release Date: October 2001
• Publisher: Crown Business
• Length: 256 Pages
• Weight: 1.20 lbs.
• Dimensions: 9.8" x 1.0" x 6.5"

Customer Reviews

A Champion of Change

A fascinating and insightful look at the retailing business from a true champion of change- Mr. Arthur C. Martinez.