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The Global Market: Developing a Strategy to Man... 0787968579 Book Cover

The Global Market: Developing a Strategy to Man...

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Edition Description

The twin forces of ideological change and the technology revolution make globalization the single most important issue facing executives today. But many companies who have developed a presence in the global market now face the challenges inherent in creating a multinational presence...

Edition Details
Format:Hardcover
Language:English
ISBN:0787968579
Format: Hardcover
Condition:
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