What if the "easy way" is actually destroying you?We're told the goal of life is to reduce stress, eliminate effort, and maximize comfort. Groceries arrive in minutes, entertainment never ends, and work is something to "escape" from. On paper, life has never been easier. So why do we feel so empty, anxious, and unmoored? Welcome to The Friction Theory. Author Kevin Bradshaw argues that human beings are antifragile: we don't just survive struggle, we're built to grow from it. Just as an astronaut's bones decay in zero gravity, the human spirit weakens in a life without resistance. To reclaim our sense of purpose, we don't need more convenience. We need more weight. Blending the "physics of meaning" with the "neuroscience of struggle," this book travels from mid-century psychology labs to the myth of Sisyphus and the modern algorithm-driven world. The conclusion is simple and uncomfortable: The struggle isn't blocking the good life. The struggle is the good life. This is not a call to suffer for its own sake. It's a manifesto for choosing the kind of friction that makes you stronger, sharper, and more human. Read The Friction Theory and discover why your brain is begging you to do the hard thing.
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