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Paperback The Fall of PR & the Rise of Advertising Book

ISBN: 9163307774

ISBN13: 9789163307775

The Fall of PR & the Rise of Advertising

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Format: Paperback

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Book Overview

Move business forward and drag Top Management along with you! Al Ries' best selling book, The Fall of Advertising and the Rise of PR, shook the advertising industry to the bone. The advertising world... This description may be from another edition of this product.

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