The Essence of International Marketing (The Essence of Management)

By Stan Paliwoda

Designed for managers on short courses, for MBA and other students and for managers and aspiring managers, this book presents concise, analytical information on the key topics of international... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0132848031
• ISBN13: 9780132848039
• Release Date: January 1994
• Publisher: Prentice Hall Direct
• Length: 300 Pages
• Weight: 0.60 lbs.
• Dimensions: 9.0" x 0.5" x 6.0"