The End of Selling...as We Know It: An Executive's Guide to Customer Creation

By Larry Welke

Book Overview

In a rapidly changing marketplace, consumers are better educated and have more buying options than ever before. Welke explains how to acquire and keep customers in this new environment. This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0759613311
• ISBN13: 9780759613317
• Release Date: February 2001
• Publisher: 1st Book Library
• Length: 132 Pages
• Weight: 0.48 lbs.
• Dimensions: 0.3" x 6.0" x 8.8"