The Emerald Handbook of Multi-Stakeholder Communication: Emerging Issues for Corporate Identity, Branding and Reputation

by Bằng Nguyên

The Emerald Handbook of Multi-Stakeholder Communication gathers an international, multidisciplinary team of experts to explore effective brand messaging for multiple stakeholders, utilizing a diverse array of theoretical and methodological approaches that cumulatively present an up-to-date overview of the whole field.

• Format: Hardcover
• Language: English
• ISBN: 1800718985
• ISBN13: 9781800718982
• Release Date: October 2022
• Publisher: Emerald Publishing Limited
• Length: 684 Pages
• Weight: 2.13 lbs.
• Dimensions: 1.3" x 6.0" x 9.0"