"The Elon Musk Factor" is a journalistic account of many of the top technology breakthroughs of an extraordinary entrepreneur over the past year. In 2020, Musk's two decades of ambitious, groundbreaking innovations in travel, space and energy found fruition. His achievements with SpaceX and Tesla are historic and unprecedented.What is the Elon Musk factor? It is his unique, methodical and creative approach to invention such as creating whole new means of travel and then building global businesses around the new technologies. As a CEO, Chief Technology Officer, visionary and businessman, he is different. He creates a new product like Tesla electric vehicles, methodically builds a company around it and grows it into the global market leader. And, then Musk takes a 360 degree view and expands it into a brand new, synergistic business. He is now developing a global electric utility network, using sustainable solar and wind power, to fuel millions of electric vehicles and homes around the world. It's called Tesla Energy. Both Tesla and Tesla Energy achievements are showcased in the book.Musk's achievements in space with SpaceX are breakthrough. The book details the historic Crew Dragon mission to the International Space Station, upcoming space missions and space vehicles. I also document Musk's vision to bring humanity to the Moon and colonize Mars, making all of us an interplanetary civilization. Again, in space, Musk takes a big picture, 360 degree view and spots another valuable business opportunity. Through his StarLink program, he is launching thousands of small satellites to form a constellation and provide inexpensive broadband internet services to the world.Musk has an overarching paradigm that fuels his creative energy. His priorities are sustainable global energy, sustainable energy storage and electric vehicle travel. His approach to creating a sustainable energy world is unrelenting and sheer genius, as I think you will discover in the book.
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