This book is two things: the product of my lifelong work conceiving, developing, and growing the E-Myth way into a business model that has been applied to every imaginable kind of company in the world, as well as a product of Tony's extraordinary experience and success in applying the E-Myth to the development of his equally extraordinary enterprise, Super Lawn Technologies, Inc. The E-Myth Expert Series brings Michael E. Gerber's proven E-Mythphilosophy to a wide range of professional practice areas. The E-Myth, short for "The Entrepreneurial Myth," is simple: too many smallbusinesses fail to grow because their leaders think like techniciansinstead of entrepreneurs. Gerber's approach has already helped transformmore than 70,000 businesses worldwide.
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