The Digital Advantage: Small Business Rising

By Dr. David K. Ewen

In The Digital Advantage: Small Business Rising, readers are invited to witness how ordinary entrepreneurs become extraordinary by embracing modern business technology. The journey begins with a small business owner facing overwhelming change but determined to thrive. As the story unfolds, readers discover how mapping the ever shifting tech landscape reveals surprising opportunities. The owner learns to choose only the tools that matter, avoiding costly distractions. With a digital brand voice, the business stands out in a crowded marketplace. Social media becomes a powerful ally, connecting with customers in ways never before possible. Artificial intelligence unlocks new efficiencies and insights, transforming daily operations. Content creation becomes a magnet for growth, while real time measurement ensures every move counts. The book closes with a look ahead, showing how small businesses can future proof their journey and rise above the competition. About the Book Chapter 1. Starting Small in a Revolution Chapter 2. Mapping Out the Tech Landscape Chapter 3. Choosing Tools That Truly Matter Chapter 4. Building Your Digital Brand Voice Chapter 5. Harnessing Social Media for Growth Chapter 6. Unlocking the Power of Artificial Intelligence Chapter 7. Creating Content that Converts Customers Chapter 8. Measuring Success in Real Time Chapter 9. Future Proofing Your Business Journey About the Author Dr. David K. Ewen is a distinguished educator, entrepreneur, and ordained minister whose multifaceted career spans over three decades. Since launching his entrepreneurial journey in 1994, he has earned numerous accolades for his contributions to education, business, and community service. As the Chancellor and President of Enterprise College, an international university specializing in global communication studies, Dr. Ewen has been instrumental in shaping curricula that address the evolving needs of global learners. His leadership emphasizes the importance of cross-cultural communication and digital literacy in today's interconnected world. In addition to his academic endeavors, Dr. Ewen serves as the Chair of SCORE Western Massachusetts, where he leads a team of certified mentors dedicated to supporting small businesses and non-profit organizations. Through workshops and personalized mentoring, he assists entrepreneurs in areas such as planning, marketing, tax compliance, and team building. Dr. Ewen's media presence includes a 20-year tenure as an international talk show host on platforms like Blog Talk Radio and Spotify, where he discussed topics ranging from entrepreneurship to personal development. He is also a prolific author and audiobook producer, with works covering subjects such as education, leadership, spirituality, and global affairs. Beyond his professional achievements, Dr. Ewen is deeply committed to outreach ministry. As an ordained minister, he dedicates his time to supporting the homeless and incarcerated, providing spiritual guidance and advocating for their well-being. His compassionate approach underscores his belief in the transformative power of faith and community support. Dr. Ewen's enduring dedication to education, entrepreneurship, and humanitarian efforts continues to inspire individuals and communities worldwide.

• Format: Hardcover
• Language: English
• ISBN: B0F5WDQBMV
• ISBN13: 9798280878716
• Release Date: April 2025
• Publisher: Independently published
• Length: 140 Pages
• Dimensions: 9.0" x 0.5" x 6.0"