The Death of Irrelevant PR: Outcome Relations Is the New Public Relations Volume 1

By Matt Rizzetta

"The Death of Irrelevant Public Relations" is a first-hand account of how the Outcome Relations (OR) model was created and how it is paving the way for the future of the PR profession by creating accountability for specific business outcomes. "The Death of Irrelevant Public Relations" gives first-hand accounts of the inspiration and lessons that went into creating the OR model, as well as best practices, tips, case studies, and the six-step process behind OR.

• Format: Paperback
• Language: English
• ISBN: 1543973035
• ISBN13: 9781543973037
• Release Date: July 2019
• Publisher: Bookbaby
• Length: 108 Pages
• Weight: 0.45 lbs.
• Dimensions: 0.2" x 5.4" x 8.4"