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Hardcover Sales Promotion Handbook Book

ISBN: 0850132126

ISBN13: 9780850132120

Sales Promotion Handbook

The field of sales promotion has undergone a sea change since we came out with our first handbook 50 years ago and we've kept up with the times. 37 chapters divided under 5 parts - Planning,... This description may be from another edition of this product.


Format: Hardcover

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