The Customer Century: Lessons from World Class Companies in Integrated Communications

By Anders Gronstedt

Based on in-depth interviews with senior managers from companies such as Hewlett-Packard, Ericsson, Philips, and Xerox, this book is packed with hands-on advice to ensure business success in the upcoming 'customer century'.

• Format: Paperback
• Language: English
• ISBN: 0415512786
• ISBN13: 9780415512787
• Release Date: December 2011
• Publisher: Routledge
• Length: 252 Pages
• Weight: 0.76 lbs.
• Dimensions: 0.5" x 6.0" x 9.0"