The Creative Process Illustrated: How Advertising's Big Ideas Are Born

By W Glenn Griffin, W. Glenn Griffin, Deborah Morrison

Finally, answers to the question: How are big ideas born? Creative directors, art directors and advertising copywriters are some of the great artists and thinkers of our time. Considering the scope... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 1600619606
• ISBN13: 9781600619601
• Release Date: September 2010
• Publisher: HOW Books
• Length: 176 Pages
• Weight: 1.87 lbs.
• Dimensions: 12.0" x 0.5" x 9.0"