The Cocktail Bar: Notes for an Owner & Operator

By Chall Gray

In The Cocktail Bar: Notes for an Owner & Operator, Chall Gray begins by walking readers through how to hone in and define an initial idea into a fully-formed concept. From there the sections on planning touch on everything from real estate selection, partnerships, cocktail list planning and pricing, the structure and standards of service, tips for selecting architects and contractors, design, the importance of a business plan and pro-formas, and many other areas.

"One of my goals with the book was to provide new and prospective owners a resource, and way to avoid some of the painful and costly lessons that I, and many other owners I spoke with, have gone through," Gray said.

As readers progress through the opening and operations phases, consideration is given to the construction process, hiring, training, accounting practices, operational systems, staff communications, and a myriad of other topics. Gray's interview subjects included the operators behind some of the top cocktail bars in the country, including 2018 James Beard Award winner Cure, Trick Dog in San Francisco, PDT in New York, Polite Provisions in San Diego and many others.

• Format: Hardcover
• Language: English
• ISBN: 099682779X
• ISBN13: 9780996827799
• Release Date: February 2018
• Publisher: White Mule Press
• Length: 122 Pages
• Weight: 1.05 lbs.
• Dimensions: 0.5" x 5.0" x 8.0"