


The Challenge: An Address by Sloan Jr., Alfred P. is a book that presents a speech delivered by Alfred P. Sloan Jr. to the executives of General Motors in 1934. Sloan was the president of General Motors at the time and his speech focused on the challenges that the company was...



The Challenge: An Address is a book written by Alfred P. Sloan Jr., a prominent American businessman and former CEO of General Motors. The book is a transcript of a speech given by Sloan in 1956, in which he discusses the challenges facing American industry in the post-World...