The Business of Platforms: Strategy in the Age of Digital Competition, Innovation, and Power

by Annabelle Gawer, Michael A. Cusumano, David B. Yoffie

Book Overview

A trio of experts on high-tech business strategy and innovation reveal the principles that have made platform businesses the most valuable firms in the world and the first trillion-dollar companies.

Managers and entrepreneurs in the digital era must learn to live in two worlds--the conventional economy and the platform economy. Platforms that operate for business purposes usually exist at the level of an industry or ecosystem, bringing...

• Format: Hardcover
• Language: English
• ISBN: 0062896326
• ISBN13: 9780062896322
• Release Date: May 2019
• Publisher: Harper Business
• Length: 320 Pages
• Weight: 1.10 lbs.
• Dimensions: 1.1" x 6.3" x 9.3"