The Business and Practice of Coaching: Finding Your Niche, Making Money, & Attracting Ideal Clients

by Wendy Allen and Lynn Grodzki

Book Overview

An estimated 30,000 coaches have entered the coaching profession during the past five years. Unfortunately, the majority report they are unable to earn a living wage from their coaching services. Competition is high, and the knowledge of how to succeed in the business is often lacking. To survive today, coaches must match their enthusiasm with strong business and marketing expertise. Lynn Grodzki and Wendy Allen are veteran business coaches who understand...

• Format: Hardcover
• Language: English
• ISBN: 0393704629
• ISBN13: 9780393704624
• Release Date: September 2005
• Publisher: W. W. Norton & Company
• Length: 320 Pages
• Weight: 1.45 lbs.
• Dimensions: 1.2" x 6.4" x 9.5"