Business and Management of Ocean Cruises

After decades of solid growth, the worldwide ocean cruise sector has become a noticeable economic factor and a significant employer. In the way it combines social, technological and natural systems to form its products, cruise tourism is an increasingly attractive area of study; particularly with regards to the managerial challenges posed by the interaction of these systems. This book brings together industry know-how, managerial experience and academic rigour to cover some of the most important and interesting managerial challenges associated with ocean cruises.

• Format: Hardcover
• Language: English
• ISBN: 1845938453
• ISBN13: 9781845938451
• Release Date: November 2011
• Publisher: Cab International
• Length: 296 Pages
• Weight: 1.80 lbs.
• Dimensions: 0.9" x 6.9" x 9.7"