The B2B Executive Playbook: The Ultimate Weapon for Achieving Sustainable, Predictable & Profitable Growth

By Sean Geehan

Book Overview

B2B companies aren't like B2C companies. They don't acquire and retain customers with Super Bowl ads, Twitter accounts, or cute, little green geckos. To achieve sustainable, predictable, and... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 157860446X
• ISBN13: 9781578604463
• Release Date: November 2011
• Publisher: Clerisy Press
• Length: 245 Pages
• Weight: 1.28 lbs.
• Dimensions: 1.0" x 6.3" x 9.1"