Based on ATLAS' highly acclaimed workshop, Effective Communication in Higher Education, this guide addresses general principles for how academic leaders can express themselves (and help others in their programs express themselves) with greater success. It addresses the three questions every administrator should ask before trying to communicate with anyone, individual strategies for oral and written communication, the concept of framing, communicating in order to persuade others, communicating in order to resolve conflict, and much more. This resource is designed for academic leaders to use for their own development, as the outline for a professional development workshop, or as a "handout" that trainers can distribute when leading a workshop. NOW IN ITS SECOND EDITION
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