The Art of SEO: Mastering Search Engine Optimization

by Stephan Spencer, Eric Enge, Rand Fishkin, et al.

Book Overview

Three acknowledged experts in search engine optimization share guidelines and innovative techniques that will help you plan and execute a comprehensive SEO strategy. Complete with an array of effective tactics from basic to advanced, this third edition prepares digital marketers for 2016 with updates on SEO tools and new search engine optimization methods that have reshaped the SEO landscape

Novices will receive a thorough SEO education, while...

• Format: Paperback
• Language: English
• ISBN: 1491948965
• ISBN13: 9781491948965
• Release Date: September 2015
• Publisher: O'Reilly Media
• Length: 992 Pages
• Weight: 3.50 lbs.
• Dimensions: 1.9" x 7.0" x 9.1"