The Advertising Handbook (Media Practice Series)

By Sean Brierley

The Advertising Handbook is a critical introduction to the practices and perspectives of the advertising industry. Sean Brierley explores the structures of the profession and examines the roles of all... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0415243920
• ISBN13: 9780415243926
• Release Date: January 2002
• Publisher: Routledge
• Length: 320 Pages
• Weight: 1.20 lbs.
• Dimensions: 9.5" x 0.5" x 6.5"