The ABC's of Strategic Communication: Thousands of terms, tips and techniques

By M. Larry Litwin

Book Overview

Examples include: 25 words that hurt your resume; A user-friendly Web site; ABCs of strategic public relations; CBAs of strategic public relations; Ad placement matters on the Web; Assessing your... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 1434359832
• ISBN13: 9781434359834
• Release Date: January 2008
• Publisher: Authorhouse
• Length: 716 Pages
• Weight: 2.40 lbs.
• Dimensions: 1.6" x 6.0" x 9.0"