Teaching Old Dogs New Tricks: Driving Corporate Innovation Through Start-ups, Spinoffs, and Venture Capital

By Tom Waters

This book is for corporate managers with a mandate for 'innovation', but no idea howto make that happen.C-suite executives and boards of directors are increasingly looking for companies toreinvent themselves or risk being left behind. With this book, companies can monetizeemployee's ideas in a manner that doesn't cost a fortune or create conflicts of interestwithin the ranks. Not every creative expression is going to result in tens of millions ofdollars in revenue-but many will create licensing opportunities that are, at the very least,essentially free money for new product development.Another cadre of readers will realize their innovation-rich futures are languishing incorporate purgatory. Should they quit and pitch their 'million-dollar idea' to anotherorganization entirely (as outsiders), or can they take this book to their leaders anddrive change, one manager at a time?

• Format: Paperback
• Language: English
• ISBN: 1637423403
• ISBN13: 9781637423400
• Release Date: October 2022
• Publisher: Business Expert Press
• Length: 190 Pages
• Weight: 0.58 lbs.
• Dimensions: 0.4" x 6.0" x 9.0"