Corporate sustainability is certainly a new paradigm. In an increasingly connected society that is aware of socio-environmental challenges, it is essential for the survival of organisations and the strengthening of brands to adopt a stance that reconciles economic interests with environmental preservation and social promotion. But what is the role of communication in this process? What challenges do companies and professionals face in this reality? Find out in this book, which discusses the paths of corporate communication and presents the initiatives of various organisations.
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