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Succeed Through Customer Knowledge: A Guide to Practical Customer-Originated Marketing
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Succeed Through Customer Knowledge 1642731579 Book Cover

Succeed Through Customer Knowledge

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Edition Description

"Customer-originated Marketing" is a unique approach that scrutinizes all the options that are beneficial from the customer's perspective and feelings. These options include not only competitors in the same customer category, but also alternatives outside that category.

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Edition Details
Format:Paperback
Language:English
ISBN:1642731579
Format: Paperback
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