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Strategische Gruppen in Der Medienbranche
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Strategische Gruppen in der Medienbranche [German] 3838665910 Book Cover

Strategische Gruppen in der Medienbranche [German]

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Edition Description

Inhaltsangabe: Zusammenfassung: Globale Medienkonzerne decken i.d.R. die komplette Wertsch pfungskette der Medienbranche ab. Von der Medienproduktion ber das Medienpackaging bis hin zur Mediendistribution vereinen die „Global Player" die Gesch ftsfelder TV & Film, Print,...

Edition Details
Format:Paperback
Language:German
ISBN:3838665910
Format: Paperback
Condition:
$
92.96
50 Available
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