Strategic Synergy

by Andrew Campbell and Kathleen Sommers Luchs

This is the second edition of an outstanding collection of readings on synergy. Fully updated with new readings and a new introduction, and with editorial comment throughout, the book assembles the writings of the top management thinkers on corporate strategy, including Ansoff, Moss Kanter and Porter, and presents their views on how companies create synergy through building and sharing capabilities.

• Format: Hardcover
• Language: English
• ISBN: 0750605219
• ISBN13: 9780750605212
• Release Date: January 1992
• Publisher: Butterworth-Heinemann
• Length: 284 Pages