Strategic Pricing and Management Accounting

By David Dugdale

The book analyses segmentation, value to customer, price-value maps, segmental pricing, product differentiation and dynamic pricing, with traditional economic theory, showing how these ideas have implications for management accountants and the value that they can bring to the business.

• Format: Hardcover
• Language: English
• ISBN: 1032224827
• ISBN13: 9781032224824
• Release Date: November 2022
• Publisher: Routledge
• Length: 176 Pages
• Weight: 0.99 lbs.
• Dimensions: 0.5" x 6.1" x 9.2"