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Paperback Strategic Market Research: A Guide to Conducting Research that Drives Businesses Book

ISBN: 173138517X

ISBN13: 9781731385178

Strategic Market Research: A Guide to Conducting Research that Drives Businesses

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Book Overview

For a company to embrace market research as a facilitator of change, it must be willing to take the approach that makes the most impact on its organization. In this guide, author Anne Beall shares her... This description may be from another edition of this product.

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