Strategic Management: Competitiveness & Globalisation: Concepts & Cases

By Robert Morgan, Patrick Reinmoeller, Henk Volberda

'Strategic Management' provides thorough coverage of strategic management. Whilst maintaining the strengths and hallmark features of the original work, this new text has been specially prepared to match the modern EMEA curriculum with boosted coverage of implementation issues, techniques and concepts, and resource-based perspectives.

• Format: Paperback
• Language: English
• ISBN: 1408019183
• ISBN13: 9781408019184
• Release Date: April 2011
• Publisher: Cengage Learning Business Press
• Length: 816 Pages
• Weight: 3.45 lbs.
• Dimensions: 1.1" x 10.2" x 7.7"