Strategic Insights: Decision-Making Tools for Business Leaders

By Caryn A. Spain

Strategic Insights will help you answer the toughest question a business leader can be asked: "Why should someone choose to buy products or services from your company versus the competition?" The... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 1555715052
• ISBN13: 9781555715052
• Release Date: January 2000
• Publisher: Entrepreneur Pr
• Length: 205 Pages
• Weight: 1.40 lbs.
• Dimensions: 10.8" x 0.8" x 8.3"

Customer Reviews

A worthwhile resource for your Strategic Planning Library.

A very, well-written resource book on strategic thinking and decision making in the field of business development. For business owners, it makes fine distinctions between "business ownership" and "business leadership," "strategic decisions" and "operational decisions," and "driving forces" and "strategic choices." In a nut shell, it is actually a business planning guide, but without all the usual jargon and mundane theories. I like the book's crisp and easy writing style as it provides broad perspectives and useful solutions to turn your preferred vision into your anticipated reality. The book is jam-packed with 8 worksheets, containing thought-provoking questions to set your mind into strategic thinking mode. I have always enjoyed reading books, where questions are interspersed in the pages by the authors. Henceforth, reading automatically becomes a very interactive exercise. Personally, I also feel that the entire essence of book is vis!ually captured in the strategic decision-making flowchart across Page 23 of the book, which is printed in large format. This will make your reading rather light and easy to follow. My only sore-point about this book is that it lacks an annotated bibliography at the end pages. Nevertheless, I would strongly recommend readers to get hold of a copy of the authors' workbook, Chart Your Own Course, which is an excellent companion to this book - for real-life, hands-on guided utilisation of the strategies. It is available from the authors' website mentioned in the book. Winding up, this is a really worthwhile resource book to be included in your Strategic Planning Library.