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Paperback Straight Talk about Public Relations: New Strategies on Social Media and Content Marketing Book

ISBN: 193854885X

ISBN13: 9781938548857

Straight Talk about Public Relations: New Strategies on Social Media and Content Marketing

The media landscape is constantly changing. The 24-hour online news cycle for magazines, newspapers, TV, and other outlets, along with social media, offers news challenges - and opportunities - to inform and persuade.

Most books on public relations are useless. They're boring academic textbooks written by group consensus filled with outdated scholarly theories or fantasies about social media tricks "guaranteeing" that you'll go viral and instantly...

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Format: Paperback

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