Investing is half science and half art. Everyone is focused on the science part. Research and analysis, data and information. Countless books have been written on valuation. But how you can implement the art part of this equation in practice? How you can deal with ever-present uncertainty? Be creative in the research and come up with great investment ideas? Story Investing provides a conceptual framework for dealing with the art part.With this book, you will appreciate the power of narrative thinking, learn about techniques of great writers and storytellers, and apply these insights to investing.
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