Stop Racing in a Blindfold!: Big Data + Pricing Science Drive Bigger Profits

By: Vaughn, Jim

There has been a surge in business-to-business market changes and customer demand for pricing transparency-juiced in part by the aftermath of the pandemic and its supply chain disruptions.

This updated 2nd edition provides a conversational introduction that shows how every business can apply data science capabilities to their pricing challenges. The author has been applying the basic tools and techniques of AI/ML to pricing challenges across 25+ different industries for over 32 years.
Some of them any topics addressed are: Why a one-size-fits-all general price increase hurts profitability.Why pricing analytics (like price waterfalls) are useful but are not a silver bullet.What challenges businesses face when using just a business analytics reporting approach.What price segmentation is and how it benefits businesses.What four key steps drive a pricing science solution.How pricing science helps Sales avoid leaving money on the table and helps them win deals faster.Why improving profitability is not just a technical task, it is a leadership and management challenge.

• Format: Paperback
• Language: English
• ISBN: 0990683869
• ISBN13: 9780990683865
• Release Date: March 2024
• Publisher: University Training Partners Publishing
• Length: 124 Pages
• Weight: 0.39 lbs.
• Dimensions: 0.3" x 6.0" x 9.0"