From time to time, every moderator, meeting chairman, or in-depth interviewer needs fresh ideas to jazz up a tired group or reenergize a flagging meeting. Laurie Tema-Lyn offers more than 50 fresh ideas for exercises in her book, "Stir It Up! Recipes for Robust Insights & Red Hot Ideas." Patricia Sunderland, a partner in Practica Group LLC, says, "Laurie's 'cookbook' is a gift, destined to become a resource for novices as well as seasoned chefs in the art of facilitating focus groups, meetings, or events." Laurie Tema-Lyn is the founder of Practical Imagination Enterprises?, an innovation and qualitative research consultancy. In "Stir It Up!" she shares exercises she has used to help her clients recharge their thinking. An active QRCA member, she is currently co-chair of the Philadelphia chapter and managing editor of QRCA Views magazine.
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