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Hardcover Starting & Succeeding in Real Estate: The Original New Agent's Guide Book

ISBN: 0324224044

ISBN13: 9780324224047

Starting & Succeeding in Real Estate: The Original New Agent's Guide

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Format: Hardcover

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Book Overview

Suitable for pre- and post-license real estate sales agent information, this guide for those considering a career in residential real estate sales, answers your basic questions, provides definitions,... This description may be from another edition of this product.

Customer Reviews

5 ratings

Highly accessible prose style for a career primer

Now fully updated edition for 2004, The Original New Agent's Guide To Starting & Succeeding In Real Estate is a practical, career-oriented guidebook for those who aspire to a real estate sales profession. Expertly and accessibly written by expert and successful real estate salesman Mark Nash, The Original New Agent's Guide To Starting & Succeeding In Real Estate will teach aspiring realtors everything from how to get started, to marketing their services, to surviving relocation, to getting to know their community, and so much more. A very strongly recommended introduction and reference, The Original New Agent's Guide To Starting & Succeeding In Real Estate combines methodical instructions with a positive tone and highly accessible prose style for a career primer that anyone can learn from.

Realtor Magazine Online/National Association of Realtors

Starting out A Beginner's Guide to Real EstateYou stressed, you studied, and you passed your state license test with flying colors. Now what?BY CHRIS LEPORINIWhen starting a new career, it's often difficult to even know where to begin, particularly in a business as complex as real estate. New real estate professionals must tackle a dizzying array of details, from selecting a brokerage to polishing their sales technique. The Original New Agent's Guide to Starting & Succeeding in Real Estate... by Mark Nash, provides a starting point for newly minted salespeople and other readers considering a real estate career.It gives practical advice with a personal touch. Nash, a Broker Associate with Koenig & Strey/GMAC Real Estate in Chicago, describes it as "the book that I needed when I started out in 1997, as I flopped around looking for the answers to jumpstart my sales career." He alternates lessons on real estate basics with autobiographical asides, labeled "Mark's Story" detailing his experiences breaking into the real estate field. The book provides a rapid-fire introduction to the real estate business, outlining business decisions, identifying common obstacles, and defining industry terms. The Original New Agent's Guide to Starting & Succeeding in Real Estate assists readers in weighing vital early decisions, such as choosing their first brokerage. Nash advises new salespeople to use lists to make their decision-making process more concrete. In "Chapter 1: Address for Success," he recommends that readers draw on their previous jobs to pinpoint qualities to hunt for in potential brokers. This requires that the salesperson write down the professional traits that they liked (or disliked) in their previous managers. For instance, some of these qualities might include: team player, ethical, outgoing, sincere, methodical, and business plan driven. Similarly, he recommends writing a list of requirements for prospective real estate offices, using questions such as: · How far do you want the office from your home, daily travel routes?· What size office do you want to work for?· How much pressure to produce sales volume do you want from your managing broker?Learning industry jargon presents another challenge to real estate newcomers. "Chapter Nine: Understanding the Terms" defines the industry jargon, so that newbies won't feel lost when coworkers toss off terms such as assumable mortgages and inspection riders. Other chapters provide explanations for the alphabet soup of designations available to real estate professionals, from ABRs to SRESs. These glossaries provide a great way for new real estate professionals to get up to speed on industry terminology. The book also identifies common problems that new salespeople will face in the field, such as dealing with difficult personality types. "Chapter 3: The Welcome Wagon" summarizes "passive aggressive clients," "control freaks," and other problem personality types that real estate professionals might reg

Writer's Digest Review

The sound practical advice this book gives makes it a real must have for salespeople new to the real estate industry. It is easy to follow and lays out the pitfalls and trimphs of the real estate industry.

Bookviews.com Review

If you're thinking of starting a career in real estate, pick up a copy of Mark Nash's Starting & Succeeding in Real Estate... Nash is the founder of the Training Institute, LLC, in Illinois that provides state-approved pre-license real estate education, so he knows whereof he speaks. As he points out, the Internet has transformed how real estate is bought and sold these days when people have access to information that formerly was held by the real estate firms. How one can effectively use the Internet is the key for future real estate agents. For the beginner, this book will no doubt prove very helpful

Easy-to-understand question-and-answer format

Now in an updated and expanded 2002 edition, Starting & Succeeding In Real Estate by experienced and successful real estate broker Mark Nash is a straightforward guide to what it takes to earn a living in the career of Real Estate. Individual chapters address real estate related terms and jargon, sales training, how to distinguish potential buyers from tire kickers, and a great deal more. Accessibly presented in an easy-to-understand question-and-answer format, Starting & Succeeding In Real Estate is a kind of single volume, do-it-yourself seminar and a very highly recommended, invaluable primer for anyone seriously considering this exciting line of work.
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