Star Brands: A Brand Manager's Guide to Build, Manage & Market Brands

By Carolina Rogoll

For anyone who wants to learn the fundamentals of branding in an approachable way without poring over dense text or hiring an expensive consultant, Star Brands presents a unique model that offers... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 1621534634
• ISBN13: 9781621534631
• Release Date: June 2015
• Publisher: Allworth
• Length: 256 Pages
• Weight: 1.57 lbs.
• Dimensions: 0.8" x 6.9" x 8.9"