Standardization Verus Adaptation in Global Market

By M. Suleman Sabir

Over the few decade lot of debates held on the standardization versus adaptation in the global market but there is no universal solution for the firms whether to standardize or adapt because each has... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 3659361704
• ISBN13: 9783659361708
• Release Date: March 2013
• Publisher: LAP Lambert Academic Publishing
• Length: 92 Pages
• Weight: 0.32 lbs.
• Dimensions: 0.2" x 6.0" x 9.0"