Software Business and Product Strategy: From Startup to Success (Building Better Software Better)

By David B. Black

Software is different! It's not physical. It's invisible. It's abstruse and hard to understand. It's not like concrete, and the rules for designing, building, using and changing it are radically different. The tiny number of small groups that successfully build new software-based businesses follow different rules than large organizations, who follow generic patterns taught in business school -- patterns that are nearly universally accepted, but nonetheless ineffective.This book explains the principles common to successful small software-building organizations, illustrated by dozens of examples selected from the hundreds of companies I've been involved with over the years.

• Format: Paperback
• Language: English
• ISBN: 1516992024
• ISBN13: 9781516992027
• Release Date: April 2016
• Publisher: CreateSpace Independent Publishing Platform
• Length: 128 Pages
• Weight: 0.55 lbs.
• Dimensions: 9.0" x 0.3" x 6.0"