Socratic Selling

By Daley-Wolfe and Daley

Book Overview

Build a relationship with your customers and close the sale more surely.

The Socratic approach respects the power of the customer. The customer has the need, the power, and the decision-making authority. Socratic Selling shows you how to access that power, to cooperate with it, and to make it work for you.

Inside you will discover how to:

Open a sales dialogue dynamically, so that you and your customer go right to the heart of the matter Guide the dialogue through a discovery of needs and needed decisions Negotiate objections, and close effectively Uncover the motivators that move sales to more predictable closure

• Format: Paperback
• Language: English
• ISBN: 1265780676
• ISBN13: 9781265780678
• Release Date: May 2023
• Publisher: McGraw-Hill Companies
• Length: 192 Pages
• Weight: 0.43 lbs.
• Dimensions: 0.4" x 5.0" x 8.0"