Sociodrama: An Interpretive Theory for the Practice of Public Relations

By Thomas J. Mickey

Book Overview

This work examines public relations from a humanistic definition that is focused on understanding the public rather than controlling them or predicting their behaviour. This different perspective aims... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 076180028X
• ISBN13: 9780761800286
• Release Date: November 1995
• Publisher: University Press Of America
• Length: 136 Pages
• Weight: 0.40 lbs.
• Dimensions: 8.6" x 0.4" x 5.2"