Social Media Marketing

By Tracy L. Tuten and Michael R. Solomon

Book Overview

The original, bestselling, and award-winning textbook on social media marketing--thoroughly updated in this Fifth Edition--features all the essential topics, concepts, research, and practical... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 1473913012
• ISBN13: 9781473913011
• Release Date: December 2014
• Publisher: SAGE Publications Ltd
• Length: 352 Pages
• Weight: 1.37 lbs.
• Dimensions: 9.0" x 0.8" x 7.0"