Small Business Management, Study Guide

By Hal B. Pickle

This Fifth Edition retains the practice-oriented approach and informal writing style that made the previous editions so popular. Presents the techniques and methods used in the day-to-day running of a small business enterprise, with updated and extended coverage of the business plan and the growing use of microcomputers. Other topics include franchising, operations, marketing and the role of the government.

• Format: Paperback
• Language: English
• ISBN: 0471502405
• ISBN13: 9780471502401
• Release Date: March 1990
• Publisher: Wiley
• Length: 290 Pages
• Weight: 1.60 lbs.
• Dimensions: 11.0" x 0.7" x 8.5"