Demonstrating that empowered employees and an entrepreneurial environment are powerful catalysts for corporate greatness, the founder of a consistently profitable business offers examples of how his... This description may be from another edition of this product.
This book is an absolute MUST read for advertising agency management folks. Owning and operating a small advertising agency isn't easy, but having guidelines and practical, powerful, exciting examples of how to apply Mullen's formulae for success helps a great deal. Someone who knows Jim--PLEASE get him to write another book! And, print some more of this one!
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