Sidestep & Twist: How to create hit products and services that people will queue up to buy

By James A. Gardner

How does Apple win when Microsoft spends 4-5 times as much every year on R & D? How did an unknown band without a record deal manage to fill New York's Madison Square Garden on three separate... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 9814351105
• ISBN13: 9789814351102
• Release Date: January 2012
• Publisher: Marshall Cavendish Corp/Ccb
• Length: 256 Pages
• Weight: 0.94 lbs.
• Dimensions: 8.3" x 0.6" x 4.9"